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E-commerce Brand Scales LTL Volume 3x Without Added Headcount

3x volume, flat logistics team
21% average rate reduction
Same-day digital BOL generation
100% B2B retailer delivery SLA met
Fast-growing DTC brand, nationwide B2B retailer shipments · Grew from 50 to 150 shipments/month

The Challenge

A fast-growing DTC brand began fulfilling B2B orders to national retailers. Their team had no LTL experience and was manually quoting every shipment by phone. As volume tripled, the process became unsustainable — delays, errors, and carrier miscommunications threatened their retailer relationships.

The Solution

Proload implemented digital quoting, BOL generation, and tracking in a single platform. The brand's team went from spending 3 hours per shipment to 20 minutes. Proload's account team handled carrier qualification and compliance requirements for each retail destination, ensuring all delivery appointments were met.

The Results

The brand scaled from 50 to 150 shipments/month without adding headcount. All retailer delivery SLAs were met for the first time. Average LTL rate dropped 21% through carrier competition on their lanes.

"We grew our LTL volume 3x and our freight team stayed the same size. That's only possible with Proload."

Head of Operations, ShopFast Direct